Digital.Rakshit

Courses

Marketing

Marketing · Beginner 6 weeks

Digital Marketing Basic

Understand how online marketing works and run your first channels with confidence.

  • How SEO, social, email and paid ads fit together
  • Set up a website, Google Business Profile and Analytics
  • Plan and post a 30-day social media calendar
  • Write your first Google and Meta ad
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  1. Digital marketing landscape and careers
  2. Website and landing page basics
  3. SEO fundamentals and keyword research
  4. Social media marketing and content calendar
  5. Email and WhatsApp marketing
  6. Intro to Google Ads and Meta Ads
  7. Analytics and a simple monthly report
₹4,999 one-time fee
Course details
Marketing · Intermediate 8 weeks

Digital Marketing Advanced

Go deeper on strategy, funnels, content and client work. Built for freelancers and agency jobs.

  • Build full-funnel strategies for a business
  • Advanced SEO, content and link building
  • Marketing automation and email flows
  • Prepare proposals and reports for clients
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  1. Brand positioning and customer research
  2. Funnel design from awareness to sale
  3. Advanced on-page and technical SEO
  4. Content strategy and video marketing
  5. Marketing automation and CRM basics
  6. Conversion rate optimisation
  7. Client proposals, pricing and reporting
  8. Capstone: strategy for a real business
₹9,999 one-time fee
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Marketing · Advanced 6 weeks

Performance Marketing

Plan, launch and scale paid campaigns that you measure by cost per sale and ROAS.

  • Structure Google Ads and Meta Ads accounts
  • Track sales correctly with GA4 and Tag Manager
  • Read CPA, CTR and ROAS and decide what to change
  • Scale winning campaigns without wasting budget
View syllabus
  1. Performance marketing metrics and budgets
  2. Google Search and Shopping campaigns
  3. Meta Ads: audiences, creatives, testing
  4. Conversion tracking with GA4 and Tag Manager
  5. Retargeting and lead generation funnels
  6. Creative testing and landing page fixes
  7. Scaling, reporting and dashboards in Looker Studio
₹14,999 one-time fee
Course details